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Professor Li Wenming and others of our institute published the research results on the tourism performance of "Dream Seeking Peony Pavilion" in the authoritative journal Economic Geography |
Recently, Professor Li Wenming of our institute published a research paper entitled Influencing Factors and Mechanism of Tourists' Post-tour recommendation Behavior in Tourism Performing Art:A Case Study of Dream Seeking Peony Pavilion in Fuzhou in the authoritative journal Economic Geography,No. 10,2022. As an emerging business format that has emerged and developed under the background of cultural and tourism integration,the creative quality and artistic standard of tourism performing arts projects have gradually become the focus of scenic spots to meet tourists’ in-depth tourism experience,and the high-quality development of tourism performing arts needs theoretical research and practical solutions.Based on the social construction theory and the valid questionnaire data of the tourism performance experience of Dream Seeking Peony Pavilion, this paper constructs a structural equation model with tourists' pre-tour professional qualities as the independent variable, tourists' post-tour recommended behavior as the dependent variable, and tourists' social construction of on-site experience as the intermediary variable. The results showed that the pre-tour professionalism did not directly lead to the post-tour recommended behavior; In the social construction of tourists' on-site experience, the on-site story perception and on-site narrative have a significant positive impact on the post-visit recommendation behavior; The social construction of tourists' presence experience plays a significant mediating role between tourists' pre-visit professionalism and post-visit recommendation behavior. Starting from the context of classical opera culture and tourism performance, this study expands the empirical research on the experience of domestic tourism performance,and provides some references for tourism performing arts destinations to enrich tourist experience. This research was supported by the National Natural Science Foundation of China (41661034),the project commissioned by the Institute of Cultural Inheritance and Innovation of Peking University (Fuzhou) (FZICIPKU2020006), and the Innovation and Entrepreneurship Training Program for College Students of Jiangxi University of Finance and Economics in 2022 (202210421027).Dr.Lin Wenkai was the corresponding author of this paper, while Luxia Pei and Qiong Ao, M.S. students of 2020, Xiaohua Zhou, M.S. students of 2019, and Bo Lu, an undergraduate student of 2019, participated in this study. Economic Geography was founded in 1981,it has been listed in Chinese core journals, Chinese Social Sciences Citation Index (CSSCI) source journals, China Science Citation Database (CSCD) source journals, China Science and Technology Paper Statistics source journals (China Science and Technology Core journals), China Humanities and Social Sciences Core journals, RCCSE Chinese authoritative academic journal, Renmin University of China important copy data transfer source journal. The impact factor in 2021 was 6.428, and the compound impact factor in 5 years was 6.823. |